Only this one and one more and then I promise not to do this again. I think it was 6th grade when I stopped watching the NBA regularly, I don’t know why, and it’s not important for this post. The NBA, which has expanded numerous times, has many franchises and a plethora of good and bad corporate branding.
Good: The Seattle Supersonics. They have changed their logo quite a bit, and it’s always been pretty decent, their current is by far the best. This is achieved by following the rule that The Tampa Bay Buccaneers couldn’t they kept it simple. Not too many colors, an easy to read typeface, no over elaborate logo, just a shield, a ball and an “S”.
Gone: In terms of theme driven logos this is top notch. The New Orleans Jazz has everything, and the fact that their city came with its own color combination was an added plus. It has Mardi Gras, a music note, a basketball and CLASS. They are now the Utah Jazz, they should have changed the name when they moved you don’t think Jazz when someone says Utah you think Mormons.
Foul: Gradients?! Is that the Rocketeer? Why is there a lightning bolt? Why is it orange and not gold? I can’t find one thing about this logo that I can’t question, well except the spelling that seems to be right.
Images found at Chris Creamer’s Sports Logos.net